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Airwaves Saturated with Dot Com Ads

Site: http://www.internetworld.com/print/current/advertising/19990715-

From The Howard Stern Show to KROQ, dot com companies are filling the air with radio ads. Of the traditional media forms, radio presents a wealth of reasons to get your online address out. It's comparatively cheap, easy to produce, and can be aimed at a target audience. In this week's InternetWorld.com, the article "Tuned In" details the emergence of this phenomenon.

Tue, 16 Nov 1999 13:35:03 -0800

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