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Apple Even Expanding More...

What's important for Apple right now? To grow, to expand, and to make sure every computer retailer carries Macs. And with that in mind, only a week after Apple expanded its channel capabilities by adding Tech Data as its wholesale distributor, Apple seems to be expanding even more, as in Circuit City. This is a great news. When the rest of the computer industry is trying to significantly shrink their channel to concentrate on direct sales, the fact that Apple needs another distributor is great. It's also nice that a distributor is willing to fully cooperate with Apple. Neither Circuit City nor Best Buy (the latter still don't) wanted to do business with Apple. Now with Macs becoming a hot commodity, no one wants to miss out on the newest crave. But I say return the favor that Circuit City gave Apple. Put them off while Apple sells tons of Macs without them. Heck, it's their loss. After all, who needs Circuit City? Apple's doing fine without them...

Tue, 21 Mar 2000 11:15:58 -0800

Submitted by: Joe Sasanuma