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Ten Commandments of Advertising

Print these out and tape them to your office wall for those moments when you need a shot of levity, as well as some practical advice. From the first divine law, "I am the consumer, thy God, thou shalt not put the bottom line before me," to the last, "Thou shalt always spelchek," these ten principles are as valid today as they were when they came down from the mountain. A few of the commandments even have links to relevant articles expanding on their wisdom.

Wed, 17 Nov 1999 07:11:03 -0800