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tortillas mean big business

Changing demographics can translate into shifts in businesses' fortunes, and one example of this is the expansion of the U.S. tortilla industry. As the American Latino population grows, and Anglo Americans open themselves more and more to Hispanic cultures, tortillas have become big business. Don't believe me? Maybe you'll trust the U.S. Cencus Bureau, which found that tortilla revenues more than doubled over the last ten years. This USA Today article details this interesting trend, and highlights the vital role that U.S. residents of all ethnicities play in our growing economy.

Wed, 29 Dec 1999 07:42:46 -0800